6000mg Adaptogens  |  0mg Caffeine
Conquer the day with Bold. With 6000 mg adaptogens per serving, our premier blend powers you to kick-a** all day long. Bold is deeply nourishing for your cognition & flow-states—so whether you’re raising up littles or leading a team of pros (or both at the same time...bless you), Bold helps you reclaim a stressless, sustainable energy boost.
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New Formula! Roasted chicory*, roasted burdock*, roasted cacao*, roasted dandelion*, roasted date seed*, roasted maca*, ceylon cinnamon*, cordyceps fruiting body extract*‡, lion’s mane fruiting body extract*‡, rhodiola extract*, schisandra extract*, eleuthero extract* & gynostemma extract*

*All certified organic, non-GMO, obsessively sustainable, ✨🌿 & blessed by grassfed unicorns 🦄 **
**Unicorns have not been approved by the FDA
‡ Hot water/alcohol dual extract

We’re in the process of updating a few of our ingredients to deliver an even better product with better bioavailability and herbal potency for your sweet body. We’re doing our best to reflect the currently-shipping-version of the product here on this page. That said, fulfillment is not an exact science, so to follow along, we’ve created this handy tracker that details everything that is being updated and our best estimate of when those products will be shipping. Questions? Hit us up at

Adaptogenic herbs have a cumulative effect: take them daily, over time, & they can actually change your life. But they're not a quick fix. Like so many good things, the life-changing magic of these herbs takes time, young grasshopper.

As a subscriber, you start your adaptogen relationship off on the right foot—think "long-term relationship with marriage potential". We make it easy with:

  • 20% off your subscription
  • Free shipping on every order
  • Cancel anytime or update, skip, or pause
  • World-class customer care
  • Exclusive promotions & special surprises

This is embodied energy. Deep energy. Focus without the hard edge. An easier access to flow.

This is Bold.

We set out to create a caffeine rush, without caffeine.

What we ended up with has redefined how we relate to energy.

Vikings had rhodiola. Siberian hunters had schisandra. Tibetan healers had cordyceps. Now we have Bold, a potent comprehensive formula designed for athletes, parents, entrepreneurs, creatives, & all of us navigating this intense modern world.

Formulation, at its best, creates an herbal product far greater than the individual herbs. And sometimes, far greater than what you thought you’d accomplish.

Thanks to 7 adaptogenic herbs,
BOLD potentiates your empowered, confident, best self.

Rich, smooth, and potent with a hint of cacao

The Synergy

Synergy exists when the whole is greater than the sum of its parts. 1+1 no longer equals 2 but maybe 3, 4, or 5 instead. This is seen throughout the natural world, where unlikely emergent behaviors frequently pop up out of complex systems. The field of herbal medicine is full of these examples as well.

The Science

We referenced dozens of adaptogen studies to create a powerful formula based on scientifically-backed dosages for 7 different adaptogens. To give our rich and roasted Rasa base that extra kick, we chose full-spectrum extracts. Unlike overly standardized extracts or isolates, full-spectrum extracts give the desired increase in potency while preserving the herbs’ natural ratio of compounds. This ensures that the safety and efficacy demonstrated for thousands of years of traditional practice still apply.

Behind the scenes: The Synergy Behind The Formula (i.e. the herbal nuances that make Bold amazing)

The Extracts:

  • Rhodiola 5% rosavins - 125 mg The Vikings used this root for endurance and strength. Enough said. Actually, we could go on for a long time…
  • Eleuthero 10:1 - 125 mg An OG of the adaptogen world, this energy tonic is one of the most widely studied herbs in the world, with over 3000 studies to its name.
  • Schisandra 8:1, 9% schisandrins - 125 mg Traditional hunters in the wilds of the Far East still chew these berries for extra energy and improved focus on the trail.
  • Cordyceps 8:1 - 125 mg This powerful mushroom is an adaptogen all-arounder, boosting performance, immunity, sexual energy, and lung function.
  • Lion’s Mane 8:1 - 125 mg A true brain tonic, this mushroom is revered for increasing mental agility.
  • Gynostemma 12:1 - 125 mg Known as poor man’s ginseng, this leaf has more ginsenosides—the adaptogenic compounds—than ginseng itself!

Learn more: The Research on Bold's Extracts (the science that landed us on this combination of adaptogens).

Notice: Not intended for use during pregnancy. Consult your healthcare provider if you are taking medication or have a medical condition.

These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

Bold Rasa Adaptogen Energy Tonic

Here’s what people have been saying:

“It’s buzzy, but doesn’t feel drug-like like caffeine. I’m addicted!” - Robyn Youkilis, Influencer

“This is even thicker and more “coffee-like.” Even my husband says it is much closer to coffee and tastes less “mushroomy” like the regular...blend he has tried. He is a huge coffee snob. This is something he would drink if he had to give up coffee.” - Amber S., NTP

“Clear. precise. energetic. powerful. expanding. luscious. full bodied...medicine. healing. the feeling of waking up to high quality fresh cinnamon rolls. nostalgic. warm. content. also a flavor of cinnamon rolls because of the tablespoon of sweet cream i a glaze on top.” - Kelsey L. 

“Bold is a nice combination of a rich and smooth blend with a hint of cacao.”

“It has a rustic taste like almost a dirty coffee.” - Malika

“It's definitely supporting my adrenals in this stressful time, and I can’t thank you enough for helping me to be able to continue to do that.” - Korrine F.

“Every time I get crappy sleep (#thankstoddler), I drink 2 cups of Bold in the morning and feel like a normal human again. It's uncanny. And a GODSEND!” - Lopa, Rasa’s founder

Pouring Rasa from a French press

How To Brew

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Customer Reviews

Customer Reviews

Based on 621 reviews
Stacy P. (New Jersey, United States)
My Favorite Rasa

This is my go to blend! Its awesome especially for those of us who love the taste of Starbucks!

John (Idaho, United States)
Better than coffee

I first bought Rasa bold to ween off coffee. It was a fully effective strategy. Now I actually enjoy it more than coffee. I drink it “bulletproof” style, that is: with a tablespoon of coconut cream, teaspoon of coconut oil, 5g collagen, and a sprinkle of salt. It’s rich and creamy and delicious.

Kaelin (Colorado, United States)
It works… very well

I made this for the first time today in a French press and it is amazing. Good flavor, works like a CHARM, and didn’t crash at all. Obsessed. I feel like I could do calculus while reading Dostoevsky in the original Russian right now.

Rita K. (Iowa, United States)
Bold review

In general, I do love your products - the taste, the effect, the care you take with sourcing quality ingredients
However, I’m not so sure about the new formulas that have substituted heshouwou with maca - a substance which sometimes comes with unwanted side effects for some people - I’m still experimenting with the new formula
However, the Bold has another ingredient that doesn’t work for me (lions mane) personally so I’ve reverted back to the original formula but, although acceptable, I must say the older original formula with the heshouwou made me feel better
Not to be deterred I’ve now ordered your Sunshine formula which, I am told, doesn’t yet contain the maca
Will report on that after I’ve tried it
Also am I to understand that when all the new formulas are in place only the Chai will not contain maca?
I look forward to trying the chai as well
Since I’ve already spent so much $$ trying different formulas can you send me a sample of your chai formula?
I’d like to give the Bold more stars except for the 2 ingredients mentioned above
I’m sure Lions Mane is an excellent ingredient- it just makes me constipated
The maca, if too strong, interferes with restful sleep - I notice that’s been reported elsewhere on line although probably not a problem for most people

John R.B. (Oregon, United States)
Great, that's why I subscribed

I really like this stuff and miss it when I run out. that's why I subscribed, but I still run out for a few days some months. What I don't want is to be asked to write another review every time I receive my order.

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