Values
1. INTEGRITY & 2. DELIGHT & 3. WELLNESS &
QUALITY BALANCE VITALITY
For us, integrity means being "Rasa", in essence, means. I often joke that I aim
in alignment in both word "to delight in existence." That to "heal the world,
and deed. We walk our talk in sentiment—finding delight & one adrenal at a
everything from marketing beauty in the littlest things time." Health is truly
to conflict resolution. Ensuring that makes life most vibrant. wealth & vitality is a
our products are of the best Rasa Koffee helps bring symbol of the glow of
quality we know how to offer balance to your body & mind, aliveness we can
is an act of integrity to us. & we also prioritize balance: have at any age.
work & rest, growth & ease,
striving & allowing.
4. SUSTAINABILITY & 5. INNOVATION &
HARMONY DISRUPTION
You've got to have your head under Ah, the fun part. Creation through
a rock to not know that our health destruction. We see that in order to
depends on the health of the earth. make way for the new, the old has got
At every stage of our business, from. to give a little. We pride ourselves on
sourcing (especially chaga!), to pack- innovating new products that meet
aging, to how and what we market, the evolving needs of an evolving
we choose earth first, especially when species, and have the potential
it's not easy. Harmony with earth =. to disrupt behemoth industries and
harmony with ourselves. We also prior- daily habits that we take for granted—
-itize harmony in relationships & prac- replacing them with life-giving
tice Conscious Leadership & Non- alternatives.
Violent Communication in all we do.
